Viewability Verified

Pre-Opportunity Viewability Filtering and Targeting for Video

Our innovative pre-opportunity viewability technology allows advertisers to target and bid on viewable video impressions, eliminating wasted ad spend and enhancing ROI. Publishers gain increased insight and control over their viewable video inventory, helping them to grow revenue.

Setting The New Standard for Viewability

ARENA viewability technology identifies viewable video impressions before they hit an exchange, increasing the transparency and efficiency in the programmatic video buying process.

Advertisers can directly target and bid on viewable impressions, eliminating wasted ad spend. At the same time, publishers are able to track their level of viewable impressions and use this data to improve fill rates, increase CPMs and better meet advertiser demand.